Facebook Meta Pixel

Loopit allows you to insert the Facebook Meta Pixel directly on your website and signup forms. This feature enables you to ensure Facebook Ads is targeting the right customers this reducing ad spend.

To enable this;

1. Get your pixel ID from facebook, https://en-gb.facebook.com/business/help/171689010314963

2. Go to Settings > Website > Website customisation

3. Enter the Pixel ID into "Facebook meta pixel ID'

4. Press save

We trigger "PageView" events as well as a "Lead" event when the customer successfully completes the entire booking form as you have it configured.